Marketing program 2024
Obwalden Tourism looks to the future with confidence. We are pleased to present our planned marketing measures for 2024. The following marketing program offers you various opportunities for joint activities and collaborations.
Here you will find comprehensive information and support for joint marketing needs. We are happy to support you in registering for various campaigns, ordering brochures and reporting overnight stays. You will also find information on the classification of vacation apartments and guest rooms as well as options for renting out and professional photography of your accommodation.
Obwalden Tourism looks to the future with confidence. We are pleased to present our planned marketing measures for 2024. The following marketing program offers you various opportunities for joint activities and collaborations.
Do you still have enough brochures for your guests? Do you not? Then we will be happy to take your order via our order forms.
With the introduction of the new Tourism Act on January 1, 2013, the collection of visitor's tax has become obsolete for landlords. For internal statistical purposes, however, Obwalden Tourism is still dependent on recording overnight stays in hotels and parahotels. The accommodation statistics are an important tool for us. On the one hand, it gives us an insight into the needs and booking behavior of our guests and, on the other, allows us to make a rough assessment of the market. With your information, you actively help us to target our marketing measures and meet the needs of our mutual guests.
We would also like to refer you to the Tourism Act Art. 22 Para. 1 & 2, which regulates the obligation to provide information and notification: www.ow.ch
You can use the following forms to provide us with information on overnight stays. We guarantee that we will treat your figures as strictly confidential and for internal use only. The figures will not be passed on to third parties.
Please send us the details as an Excel file by e-mail to info@obwalden-tourismus.ch
The booking behavior of our guests has changed significantly in recent years - requests are made at short notice and short stays between 3 - 4 days are no longer an exception. Guests want to be flexible and extend their stay spontaneously depending on the weather. They are quick to book their accommodation on the internet booking platforms.
Obwalden Tourism has been working successfully with the e-domizil reservation system for more than three years. e-domizil AG is a company of STC Switzerland Travel Center AG in Zurich (STC is a subsidiary of Switzerland Tourism and the Swiss Federal Railways SBB) and e-domizil GmbH in Frankfurt am Main. With more than 300,000 vacation apartments in over 70 countries, e-domizil is the largest and leading online broker of vacation apartments and vacation homes in Switzerland.
Our guests can book their suitable vacation apartment for their stay in Obwalden on a user-friendly and modern booking mask.
Would you also like to rent out your apartment as a vacation home via e-domizil and us? We are convinced that we can offer our guests added value through online booking.
The following PDF brochure gives you an overview of online bookability. However, we will be happy to advise you personally and present the platform to you in detail.
Make an appointment with us today. We look forward to your call.
Meaningful photos are crucial for guests when choosing accommodation, as prospective guests like to get an idea of the living situation, furnishings and standards in advance. A picture is worth a thousand words - and good, appealing pictures can lead to more bookings.
In Swiss tourism, vacation apartments are an attractive addition to the hotel industry. The official Swiss vacation apartment and guest room classification is managed by the Swiss Tourism Federation (STV). There are currently around 23,000 properties classified with one to a maximum of five stars superior. The quality is regularly checked by means of spot checks.
A classification system has been created for vacation apartments, guest rooms and bed and breakfasts. A specified number of points must be achieved in each category and the general minimum requirements must be met.
Advantages for the landlord
Advantages for guests
Would you also like to have your vacation apartment or guest room classified? Then proceed as follows:
The classification is valid for four years from the date of classification. The cost for four years is CHF 50. Obwalden Tourism covers the costs for the first four years, provided that the booking can be made via the e-domizil reservation system.
Registration is possible at any time. The classification procedure usually takes two to four weeks.
Further information can be found on the website of the Swiss Tourism Federation.
Obwalden Tourism
Bahnhofplatz 1
6060 Sarnen
Tel.: +41 41 666 50 40
E-mail: info@obwalden-tourismus.ch